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Economic Conditions Snapshot, April 2009: McKinsey Global Survey Results

Executives are slightly more positive about the bigger economic picture than they were six weeks ago, and some see hope for their companies toward the end of 2009. Strong majorities support international coordination of responses to the crisis and say protectionism would harm their nations’ economies.

Nearly a quarter of executives expect their nations’ economies to be in better shape by the end of June—significantly more than thought that six weeks ago—according to a survey in the field from April 13 to 17,1 during the stock markets’ recent rally. And 35 percent now expect an overall economic upturn by the end of 2009; slightly more expect an upturn in demand for their company’s products or services by then.

As governments have struggled with the best approach to weathering the economic crisis, many supporting industries one way or another in recent months, executives’ support for government action to bolster industries has waned a bit. Among those who do support action, most think the government should have oversight, at least at the board level, of the companies it assists.

More broadly, in the face of some industry and public calls for protectionist legislation, respondents to this survey—in every region and industry—see such legislation as harmful to national economies, and only 4 percent see it as helpful to their companies. Underscoring findings from another recent survey that trade flows will only be slowed temporarily as a result of the crisis,2 more than two-thirds of executives expect China, with its export-led economy, to have greater influence on the world economy as a result of the crisis; 57 percent expect US influence to weaken.

Notes

1The survey received 1,643 responses from executives around the world, representing the full range of industries, company sizes, and functional specialties.

2 The survey, in the field in March 2009, asked executives around the world about the forces shaping the global economy. Sixty-four percent of respondents expect trade to slow three to five years from now, but more than 70 percent say the change will be temporary (five years or less in duration).

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